**Summary**
Dianomi PLC, a digital advertising services provider, reported its final results for the year ended December 31, 2025. Despite a cautious advertising market, the company demonstrated resilience with revenue of ยฃ27.4 million, a slight decrease from ยฃ28.0 million in 2024. This decline was partly due to currency fluctuations, as revenue at constant currency would have been ยฃ28.1 million. Gross margin improved to 27.1%, and adjusted EBITDA loss remained at ยฃ0.3 million, reflecting continued investment in sales, product development, and AI capabilities.
Key operational highlights include returning to growth and profitability in the second half of the year, expanding relationships with premium publishers like CNN and Associated Press, and maintaining low publisher churn at 2.9%. The company also attracted leading global brands such as Dropbox, Pictet Asset Management, and KeyBank. Dianomi continued to develop its proprietary media analytics platform, Dianomi Insights, and its audience targeting solution, Dianomi Audiences.
Financial metrics showed an adjusted loss per share of 2.99 pence, compared to 1.06 pence in 2024. The company maintained a strong balance sheet with no borrowings and cash of ยฃ5.8 million. CEO Rupert Hodson emphasized the companys focus on investing in its platform, commercial capabilities, and product offerings, as well as expanding relationships with leading publishers. The partnership with AI media infrastructure company Dappier was highlighted as a strategic move to enhance AI capabilities and create new monetization opportunities for publishers and advertisers.
In summary, Dianomi PLC navigated a challenging market environment in 2025, achieving resilience in revenue, improving margins, and expanding its product and partnership ecosystem, while maintaining a robust financial position.
### Explanation:
1. **Financial Metrics Table**: - **Revenue**: Decreased by 2.1% from ยฃ28.0 million in 2024 to ยฃ27.4 million in 2025. - **Gross Profit**: Increased slightly by 1.4% from ยฃ7.3 million to ยฃ7.4 million. - **Gross Margin**: Improved by 100 basis points from 26.1% to 27.1%. - **Adjusted EBITDA**: Remained unchanged at a loss of ยฃ0.3 million. - **Net Cash**: Decreased by 34.1% from ยฃ8.8 million to ยฃ5.8 million. 2. **Debt Metrics Table**: - **Borrowings**: No borrowings in both years, indicating a debt-free position. - **Lease Liabilities**: New lease liabilities of ยฃ0.084 million in 2025, which were not present in 2024.